Why Exhibit at The January Furniture Show - Maximise Your Brand Exposure

Established in 1990, January Furniture Show is the UK’s most established and best-attended trade exhibition for the furniture and interiors industry. Thousands of national and international buyers from all the leading brands attend each year to source the latest brands, classic and contemporary furniture, flooring, lighting and accessories.

Secure your stand at January Furniture Show 2025 to showcase your latest product ranges at the industry's key buying time and join 74% of last year’s exhibitors returning for next year’s event, including Whitemeadow, Baker Furniture, Alstons, Alpha Designs, Tetrad, Buoyant Upholstery, Sherbourne, Welcome, Westbridge, Kesterport, Ashwood Designs, La-Z-Boy, Global Home, High Grove Beds, Seconique, Bluebone Furniture, Premier Housewares, Taylors of Scotland, Kelston House, plus many more.

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£3bn

Total annual buying budget of JFS attendees

75%

Attendees are from retailer businesses

92%

Buyers rate JFS as important to their business

£77bn

Annual turnover of all attendees

48%

Attendees are final decision makers

43%

Visitors attend to source products & trends

800+

VIPs attend with an annual purchasing power of £536m

80%

Major UK retailers are located less than 3 hours from the NEC

Scale

The event is the UK’s largest trade exhibition for furniture, interiors, accessories and lighting by square feet.

VIP Programme

The VIP programme provides access to 800+ VIPs including senior buyers with budgets of £500m+.

Quality Buyers

The show attracts more buyers than any other event with annual budgets of +£3bn.

Breadth

We showcase the full spectrum of furniture and interior products, the perfect event for seasonal retail buyers.

Buying Cycle

Perfectly timed to capitalise on the Q1 seasonal retail buying window attracting more buyers sourcing seasonal stock.

Location

It's located in Birmingham, easily accessible for both northern and southern manufacturers and buyers.

"We were delighted to showcase our first-ever Contract Furniture stand complete with a range of our Contract-specific designs and concepts. The stand was a roaring success and we were delighted to speak to so many clients about their projects for 2023 and beyond. Exciting times ahead."

Vida Living
"It’s good to be back! The show was filled with optimising and visibly had a stronger attendance. It’s been a tough year for our sector but the team at Roseland held very positive and productive conversations with all suppliers and manufacturers."

Tristan Lynch
CEO, Roseland Furniture
"The January Furniture Show is the furniture industry’s most important event of the year in the UK. In the last years, the tradeshow was suspended because of the Covid pandemic and the restrictions, so it was a pleasure for us returning at the show and meeting our customers."

Head of Marketing, ALF
"It was really lovely to exhibit again at The January Furniture show, giving a welcoming and convenient forum to catch up with existing customers, as well as introduce our collection to potential new partners. We had a great reception with lots of potential new sales opportunities. A well-run and positive experience. We will be back for January 2022 with a larger stand."

Mike Batson
Furninova
"Our team has been very excited to come back to the furniture show after the pandemic. It’s so great to meet our clients once again, face to face to learn that everyone is still working their best to make their businesses thrive. We’ve also been so happy to meet many new clients, mainly growing their e-commerce business with exciting speed. Thank you JFS team for the great work in organising the event!"

David Huang
Managing Director, Mmilo

Meet Our Buyers

150,000+

Social media followers and impressions

55,000+

Buyer's on our marketing database

100,000+

Unique website visitors

100+

Press contacts and UK and European partners

Premium Design

Step into a world of luxurious interiors, new trends, styles and premium furniture designs. Explore high quality furniture and connect with new and renowned brands you would not want to miss.

Home & Lifestyle Hall

A curated collection of UK and international exhibitors will showcase an unrivalled edit of leading home, interiors, accessories and lighting products, all in one place.

Living, Dining & Cabinets

Immerse yourself in a showcase of stylish yet functional living room, dining and bedroom furniture. Style meets purpose with a collection of contemporary designs and timeless classics.

Upholstery & Beds

This is the place for you to source products that will breathe new life into living spaces. With refreshed upholstery and beds, all tastes will be catered for from the conventional to all the latest trends.

JFS Show Dates

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JFS Show Dates

Why Exhibit?

Connect With Buyers, Grow Your Business

January Furniture Show in Numbers