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Bira work as the voice of independent retail businesses, fighting for a level playing field for the independent sector. They influence media and challenge Government legislation with the sole aim of keeping our UK high streets diverse and lively. They provide support on key areas of strain like business rates, parking and staffing.


Bira utilises strength in numbers of thousands of independent retailers to negotiate special terms on key business outgoings like card processing, business insurance, buying and many more. Questions or issues surrounding employment law, HR, health and safety, tax and VAT can be directed towards the legal advisors at Bira Legal, which retailers have unlimited access to all included in the cost of membership. 


Through access to discounts, preferential rates and support, retailers save far more than their membership fee improving their bottom line too.


Join Bira and get 25% off your first year of membership*! Use voucher code JANSHOW25.

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the furniture makers company

Charity Partner

Introducing the Excellence in Furniture Awards, taking place alongside the January Furniture Show, in partnership with Furniture News. On the evening of Monday 19 January, we’ll celebrate the best of the furniture industry with an unforgettable awards evening, now featuring 11 categories.

  • Enter for free and showcase your work. Be quick  entries close at 23:55 (BST) on Friday 3 October.
  • ​​​​​Book your early bird tickets and tables to secure the best rates. 

ENTER THE AWARDS   BOOK YOUR SEATS