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07 May 2025

Make Room to Bloom

Make Room to Bloom
The Weave Collective

As spring begins to bloom and customers swap winter coats for lighter layers, attention naturally turns to the outdoors. The garden becomes more than a patch of green—it transforms into an extra living room, a sanctuary for morning coffees, relaxed dinners, and sun-soaked weekends.

And in 2025, garden furniture is evolving to match. Customers are no longer just looking for good looks, they want pieces that work—versatile, well-made, and aligned with their values.

If you're buying for your shop or curating a new-season edit, here’s what’s shaping customer choices this spring.

 

mtaMaterials Customers Are Asking For

Rattan – A Familiar Favourite
Rattan continues to top the bestseller list, and for good reason. Synthetic PE rattan offers the timeless, laidback look shoppers love, with added durability, weather resistance, and low maintenance. Expect to see it in everything from sleek charcoal greys to soft, natural weaves—perfect for both urban balconies and classic courtyards.

Rope – A Stylish Update
Rope detailing is fast becoming a go-to for design-led outdoor furniture. Paired with sustainable woods or powder-coated metal, it brings texture and a boutique feel that customers associate with high-end coastal getaways. A great choice for those looking to differentiate their range.

Sustainable Materials – Here to Stay
Sustainability isn’t a side note anymore—it’s a priority. Customers are paying attention to what furniture is made from and how it’s produced. Stock lines made with bamboo, recycled plastics, reclaimed wood, and traceable materials. These not only look beautiful but give your customers a reason to feel good about their purchase.

 

Styles That Work Hard & Look Good

Multifunctional Furniture
With many shoppers working with compact outdoor spaces, versatility is key. Look for modular sets, stackable chairs, and adjustable-height tables. These pieces suit everything from weekday working lunches to weekend garden parties—and your customers will appreciate the flexibility.

Boutique-Inspired Comfort
Think plush, lounge-style seating, earthy tones, and layered textiles. Customers want outdoor spaces that feel as inviting as their living rooms. By mixing rope and rattan with soft lighting and accessories, you can help them recreate that boutique-hotel feel at home.

Timeless Shapes, Clever Updates
Classic silhouettes still resonate, but customers now want added functionality—integrated fire pits, hidden coolers, and solar lighting built into their furniture. These clever features offer talking points on the shop floor and give your range a contemporary edge.

Sustainability in Focus

Eco-consciousness is now part of the purchasing decision. Retailers who showcase sustainable credentials upfront are winning customer trust and loyalty.

Popular choices this season include:

  • Bamboo: Fast-growing, resilient, and water-resistant. A renewable favourite with natural appeal.

  • Reclaimed Wood: Every mark and grain tells a story. A unique selling point for eco-curious customers.

  • Recycled Plastics & Metals: Strong, stylish, and virtually indistinguishable from traditional materials thanks to modern moulding techniques.

Make these material stories part of your product descriptions and display messaging—shoppers want to know they’re making the right choice.

 

Styling Tips to Help Customers Visualise Their Space

Want to help customers fall in love with your outdoor range? Focus on inspiration and practicality:

  • Mix rope or rattan with bold cushions and throws for a premium look that’s easy to personalise.

  • Feature eco accessories like reclaimed planters or recycled-fibre rugs to tell a cohesive sustainability story.

  • Highlight multifunctional sets in action—showcase how one set suits coffee catch-ups, family dinners, and solo lounging.

  • Use soft lighting, parasols, and layered textiles to help shoppers picture their space from day to night.

Outdoor living in 2025 is intentional, stylish, and sustainable.

As a buyer or retailer, this is your opportunity to curate ranges that feel fresh, purposeful, and ready to meet the needs of a new kind of garden customer. Whether you’re selling online, in-store, or both, make sure your edit reflects what people truly want from their outdoor space—comfort, connection, and a little bit of magic.

 

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